Provides atool that simplifies managing various social media platforms by automating post scheduling, tracking engagement, and analyzing performance metrics. It's designed to save time and improve the effectiveness of online marketing efforts, particularly for businesses needing to maintain aconsistent social presence without dedicating excessive resources.
Answers provided by Reach-Social
staff
and
vetted by Blurbs.
10 Blurbs Questions Everyone Answers
1.
Who are your typical customers?
Small businesses
Medium businesses
Large businesses
Enterprises
Can't Say
2.
What verticals do your typical customers belong to?
Retail & E-commerce
Technology & Software
Healthcare & Life Sciences
Financial Services
Education
Travel & Hospitality
Media & Entertainment
Consumer Goods
Automotive
Telecommunications
Non-profit & Social Enterprises
Real Estate
Manufacturing
Food & Beverage
Professional Services
Government & Public Sector
Can't Say
3.
How do you collect and monitor consumers and their data?
Cookies
Javascript
Pixels
Local Storage
IP Address
Fingerprinting
Behavioral
Third Party Data
Location
Cross-Device
I can’t answer
N/A
API
4.
Is your platform CCPA and GDPR compliant?
Yes
Only CCPA
Only GDPR
No
5.
What is your standard 'time-til-live' for clients?
Days
Weeks
Months
6.
What does a client need to install to start using your service?
Provide data
Install technology
Manual API Integration
N/A
7.
How do you provide customer service?
Dedicated account manager
Live chat
Email support
Phone support
Self-service knowledge base
Social media support
In-app support
24/7 support
8.
How do brands measure the success of a campaign using your platform?
Performance
Can't Say
Customer Engagement
Revenue Growth
Brand Awareness
Operational Efficiency
Customer Retention
Customer Satisfaction
Other
9.
What integrations do you offer?
E-Commerce Platforms
CDPs
Digital Advertising
Measurement
Consumer Messaging
Custom APIs & Webhooks
10.
What is your pricing model?
Subscription-based
Pay-per-use
Tiered pricing
Performance-based pricing
Custom contract pricing
Free trial or freemium model
Can't Say
10 Retargeting-Specific Questions
11.
What types of retargeting do you offer (site retargeting, dynamic retargeting, social retargeting, CTV, email, etc.)?
"site retargeting, dynamic retargeting, social retargeting"
12.
How does your platform handle cookieless tracking and first-party data retargeting?
"Our platform uses server-side tracking and first-party data integrations to enable accurate user identification without relying on third-party cookies"
13.
What ad inventory and channels do you support (Google Display Network, programmatic, social, retail media, CTV, etc.)?
Can your platform integrate with our first-party data sources (CDP, CRM, ESP, Shopify, Google Analytics, etc.)?
"Yes"
15.
How does your dynamic creative optimization (DCO) work, and can it personalize ads based on user behavior?
"Our creative solution uses a modular creative structure, where different elements (such as product images, headlines, offers, and CTAs) are selected and rendered."
16.
How does your bidding and optimization strategy work to maximize ROAS?
"This is set by the client"
17.
What attribution models do you use, and how do you measure retargeting effectiveness?
"30 day window"
18.
How do you prevent ad fatigue and frequency overload for returning customers?
"we test and measure"
19.
What level of transparency do you provide in reporting and audience segmentation?
"100%"
20.
Do you offer lookalike audience expansion beyond retargeting?
