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"Enabling video strategies across multiple platforms"

This company helps marketers and advertisers reach over 250 million users on various platforms such as desktop, social, mobile, and OTT by offering tools for video creation, hosting, and monetization. It also allows users to find audiences across different interests, geographies, and demographic categories, boost engagement through customized video experiences, and have complete control and transparency over their campaigns through its reports and analytics.
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1.
What types of native and contextual ad placements do you offer (in-feed, sponsored content, contextual display, in-image, CTV, video, etc.)?
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2.
How does your contextual targeting technology work, and does it rely on cookies?
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3.
What level of control do I have over where my ads appear, and how do you ensure brand safety?
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4.
Can your platform integrate with our existing ad buying stack (DSPs, programmatic platforms, CDP, Google Ads, etc.)?
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5.
What data signals do you use to optimize native ad performance (first-party data, contextual analysis, real-time bidding, audience intent, etc.)?
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6.
How do you measure campaign success, and what reporting and attribution models do you provide?
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7.
Do you support video and interactive native ad formats for higher engagement?
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8.
How does your platform handle audience segmentation and retargeting capabilities?
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9.
Do you offer AI-driven dynamic ad creatives that adjust messaging based on context and user engagement?
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10.
Do you offer cross-channel distribution, including CTV, retail media, and audio?
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