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"Transforms feedback to product growth and insights."

This company focuses on refining how customer opinions transform into tangible product improvements. By collecting feedback from various avenues, the platform aligns all data, offers insightful analyses, and empowers teams to make informed product choices, emphasizing customer-focused strategies. The integration capabilities ensure feedback is universally accessible, while AI-driven insights help pinpoint essential trends and opportunities, ultimately driving customer satisfaction and revenue.
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Enterpret's Website Claims...
Our AI found these claims on Enterpret's website.
Unified feedback intelligence
Enterpret claims that they unify unstructured customer feedback and create adaptive AI models to capture the Voice of Customer.
Faster insights extraction
Enterpret claims that they enable clients like Notion to get insights 70% faster than before by centralizing data quickly.
Transform feedback to growth
Enterpret claims that they transform customer feedback into product growth, helping to build products customers love and drive revenue.
BlurbSTAR Case Study
Boll & Branch & Enterpret
Enterpret boosted Boll & Branch's customer insights for growth.
1/5
Retained return revenue percentage
20%
Achieved growth during holiday season
1.
Situation
Struggling Across Multiple Feedback Channels
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Legacy tool lacked categorization capabilities.
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Struggled to analyze qualitative feedback.
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Insights weren't accessible to all team members.
Before switching to Enterpret, Boll & Branch faced significant challenges in effectively managing and analyzing their customer feedback. The team found themselves burdened by a time-consuming manual process using a legacy tool that fell short on several fronts. This old system lacked advanced categorization and analytics capabilities, could not handle qualitative feedback from surveys and focus groups, and failed to make insights easily accessible to all team members. These limitations created a fragmented picture of customer feedback, making it difficult for the company to act on insights to enhance customer experience.
2.
Task
Unifying Customer Feedback Efficiently
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Centralize customer interactions through Enterpret.
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Utilize taxonomy for rapid feedback categorization.
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Provide company-wide access to customer insights.
The primary goal for Boll & Branch was to centralize their customer feedback and gain comprehensive insights. The team chose Enterpret to streamline this process, replacing their cumbersome legacy system. Enterpret helped unify all customer interactions by organizing qualitative feedback in a way that revealed a clearer, more comprehensive picture. Additionally, Enterpret's taxonomy allowed for rapid categorization of feedback, aligning data with business needs. The solution also aimed to democratize access to customer insights company-wide, enabling employees at various levels to leverage these insights effectively for strategic decision-making.
3.
Action
Leveraging Enterpret for Insightful Actions
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Centralized quantitative and qualitative feedback through Enterpret.
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Identified promotions causing confusion and incentivized valid purchases.
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Leveraged feedback management to retain revenue and create loyalty program.
By implementing Enterpret, Boll & Branch unlocked new capabilities in understanding their customers. The company was able to seamlessly centralize feedback, both quantitative and qualitative. Enterpret enabled them to identify what promotions drove customer confusion during peak seasons, such as holidays, allowing the team to refine strategies for maximizing revenue. Furthermore, the ability to detect and adjust for customer sentiment in returns management proved instrumental in retaining a substantial portion of return revenue. By tapping into Enterpret's advanced features like Synced Users and Accounts, Boll & Branch began crafting a bespoke loyalty program catering to their most valued customers.
4.
Result
Sustained Growth and Enhanced Loyalty
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Achieved 20% growth during holiday season.
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Retained 1/5 of return revenue with enhanced process.
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New loyalty program to drive greater customer retention.
By leveraging Enterpret's platform, Boll & Branch has been able to significantly improve their customer experience and foster growth. They achieved an impressive 20% growth during the holiday season by identifying effective strategies and promotions. The company also reduced friction in their return process, retaining 1/5 of the return revenue while maintaining customer satisfaction. Their new loyalty program, informed by Enterpret insights, is set to deliver a personalized experience that strengthens the relationship with valued customers. As a result, Boll & Branch is seeing sustained growth and increased customer loyalty, as customers receive superior, insight-driven service.
Keywords
CUSTOMER FEEDBACK ANALYSIS
LOYALTY PROGRAM ENHANCEMENT
QUALITATIVE DATA INTEGRATION
REAL-TIME CUSTOMER INSIGHTS
FEEDBACK TAXONOMY
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