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Fluent

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"Maximizes ad inventory and drives mobile growth."

Fluent is a Marketing tech hub connecting advertisers with audiences across multiple channels, leveraging first-party data, promoting ad inventory optimization. They use innovative strategies - including influencer marketing and powerful AI tools, to boost consumer interaction and engagement.
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BlurbSTAR Case Study
Fresh Clean Threads & Fluent, Inc.
Fluent boosts Fresh Clean Threads revenue 40%+
40%+
Increase in Revenue Per Session
16%
Lift in Click-Through Rate
1.
Situation
Profitability and Satisfaction Goals
→
Exploration of new revenue streams
→
Maintaining customer satisfaction
→
Retaining brand integrity
Fresh Clean Threads was looking to explore new revenue streams without compromising their customer experience or brand integrity. They needed a reliable partner to help monetize their site effectively while maintaining high customer satisfaction standards.
2.
Task
Establishing Reliable Monetization Partner
→
Generate significant profit
→
Maintain customer satisfaction
→
Proven positive NPS outcomes
Fresh Clean Threads aimed to find a trustworthy partner for effective site monetization. They set objectives to generate significant profit without harming customer satisfaction or deviating from their brand values. Their criteria for the partner included a proven track record, positive outcomes regarding Net Promoter Score (NPS), and no negative impacts from Conversion Rate Optimization (CRO) testing.
3.
Action
Partnering with Fluent, Inc.
→
Chose Fluent for its track record
→
Seamless Shopify integration
→
Swift 45-minute development
Fresh Clean Threads partnered with Fluent due to its credible history with other brands and seamless integration capability with Shopify. The company implemented Fluent’s post-transaction page solution, showcasing strong commitment and enthusiasm from the CEO. The integration process was swift, requiring only 45 minutes of development, and the solution went live within weeks.
4.
Result
Significant Revenue Gains
→
40%+ increase in RPS
→
16% lift in CTR
→
Five-figure profit in first month
The collaboration resulted in a substantial 40%+ increase in revenue per session (RPS), from $0.18 at launch to over $0.25. Additionally, there was a 16% lift in Click-Through Rates (CTR) as the personalization engine optimized. This success translated into five-figure incremental profit within the first month and validated the decision to partner with Fluent.
Keywords
REVENUE STREAMS
CUSTOMER SATISFACTION
BRAND INTEGRITY
MONETIZATION
FLUENT, INC.
POST-TRANSACTION SOLUTION
SHOPIFY INTEGRATION
NPS OUTCOMES
CRO TESTING
CLICK-THROUGH RATE
The Blurbs FAQs
Fluent hasn't answered their category questions yet.
1.
What parts of the eCommerce journey does your platform monetize (pre-checkout, checkout, post-purchase, order confirmation, etc.)?
Fluent has not completed their Blurbs FAQs
2.
How does your platform personalize monetization opportunities for each customer?
Fluent has not completed their Blurbs FAQs
3.
Can we control the types of offers shown to customers, and how do you ensure brand alignment?
Fluent has not completed their Blurbs FAQs
4.
How does your platform integrate with our eCommerce tech stack (Shopify, Magento, Salesforce Commerce Cloud, etc.)?
Fluent has not completed their Blurbs FAQs
5.
Can your platform drive additional revenue through partner offers, or is it focused only on upselling our own products?
Fluent has not completed their Blurbs FAQs
6.
How do you measure the effectiveness of monetization campaigns, and what reporting/analytics do you provide?
Fluent has not completed their Blurbs FAQs
7.
Does your platform support dynamic A/B testing to optimize monetization strategies?
Fluent has not completed their Blurbs FAQs
8.
Can your platform support international markets and multiple currencies?
Fluent has not completed their Blurbs FAQs
9.
How does your platform impact the overall customer experience and checkout conversion rates?
Fluent has not completed their Blurbs FAQs
10.
Can your platform integrate with our loyalty or rewards program to incentivize engagement?
Fluent has not completed their Blurbs FAQs
Fluent
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