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Tulip

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"Enhances retail customer interaction using technology."

This platform improves how retailers engage with customers across multiple channels. It allows store associates to provide personalized recommendations, manage inventory efficiently, and offer seamless shopping experiences online and offline. By integrating with existing retail systems, it ensures smooth operations and better customer satisfaction, thereby boosting sales and fostering brand loyalty.
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BlurbSTAR Case Study
Global Brand & Tulip
Boosted AOV 48% with personalized retail solution.
48%
Increase in Average Order Value
+3 regions
Expanded enhanced customer approach
1.
Situation
Struggling to Increase AOV Globally
→
Faced AOV stagnation across regions
→
Sought comprehensive customer engagement solutions
→
Needed to enhance in-store experience
A leading global brand faced challenges in boosting their Average Order Value (AOV). Despite having a widespread presence and strong customer base, the brand struggled to increase AOV across different regions, leading to stagnation in overall revenue growth. They were looking for innovative solutions to enhance customer engagement and transaction values both online and in-store.
2.
Task
Implement Scalable Customer Experience Solution
→
Aimed to enhance customer engagement
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Focused on personalized shopping experiences
→
Needed to integrate digital and physical retail
The brand needed to implement a robust and scalable system designed to enhance customer shopping experiences and boost AOV. They aimed to use digital and physical retail touchpoints to engage customers more effectively, personalize the shopping experience, and encourage higher spending per transaction.
3.
Action
Deployed Tulip's Innovative Retail Solution
→
Implemented personalized shopping solutions
→
Integrated digital and physical retail tools
→
Used real-time data to boost engagement
Tulip, a renowned MarTech solution provider, implemented a tailored solution for the brand. The solution included digital displays, mobile devices for sales associates, and integrated software for tracking customer preferences. This setup allowed for personalized shopping experiences, direct customer engagement, and real-time access to inventory and order history, promoting higher average order values.
4.
Result
Achieved 48% Increase in AOV
→
Achieved a 48% increase in AOV
→
Improved customer satisfaction and engagement
→
Enhanced overall revenue growth
Following the deployment of Tulip’s innovative technology, the global brand saw a notable rise in their Average Order Value, increasing by 48%. This remarkable improvement was largely attributed to enhanced customer interaction and an enriched shopping experience, both online and in-store, which led to greater customer satisfaction and higher transaction values.
Keywords
AVERAGE ORDER VALUE
CUSTOMER ENGAGEMENT
PERSONALIZED SHOPPING EXPERIENCE
RETAIL INNOVATION
TULIP RETAIL SOLUTIONS
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1.
Does your platform specialize in retail and eCommerce clienteling, or is it a general CRM?
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2.
How does your platform integrate with our existing tech stack (Shopify, Magento, Salesforce, Klaviyo, ESPs, CDPs, Google Analytics, POS systems, etc.)?
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3.
What customer data and insights can your platform collect and utilize (purchase history, browsing behavior, preferences, lifetime value, etc.)?
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4.
Does your CRM support AI-driven personalization and predictive analytics for customer engagement?
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5.
What communication channels does your platform support for clienteling (SMS, email, WhatsApp, in-app messaging, live chat, social DMs, etc.)?
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6.
How does your platform support segmentation and audience targeting for personalized outreach?
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7.
Does your platform offer automation for follow-ups, abandoned cart recovery, and post-purchase engagement?
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8.
Can your platform track in-store and online interactions for a true omnichannel customer view?
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9.
Can we track customer engagement across multiple touchpoints (email opens, website visits, social interactions, SMS responses, etc.)?
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10.
Does your CRM include loyalty program management or integrate with third-party loyalty solutions?
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