This company equips online businesses to enhance customer retention and increase repeat sales through loyalty and rewards programs. It offers aplatform with customizable rewards, analytics, and integrations with other tools, all aimed towards improving the customer shopping experience.
Our AI found these claims on Loyalty Lion's website.
Customizable loyalty program
LoyaltyLion claims that their platform offers ahighly customizable loyalty program tailored to each brand's unique needs and customer journey.
Actionable customer analytics
LoyaltyLion claims to provide actionable customer analytics, enabling brands to gain insights and drive revenue growth through enhanced customer retention.
Seamless Shopify integration
LoyaltyLion claims to offer seamless integration with Shopify, empowering brands to launch and scale their businesses quickly with their loyalty expertise.
MoxieLash tripled repeat purchase rates with LoyaltyLion.
3x
increase in loyalty program members making a second purchase
160,000
completed loyalty activities, up from an average of 21,000
1.
Situation
MoxieLash, a beauty brand known for their innovative lash products, quickly made a significant impact in the beauty market upon their 2017 launch. However, they soon realized that acquiring customers was just one part of the challenge. With increasing acquisition costs, they needed to focus on retaining their existing customers.
2.
Task
The task was assigned to Kinga Dow to find a suitable loyalty solution that could help MoxieLash in retaining their customers for longer periods and driving more loyal behavior. They decided to partner with LoyaltyLion to create an effective loyalty program.
3.
Action
MoxieLash and LoyaltyLion developed the 'MoxieLash Insider' program, incorporating tiered benefits to encourage frequent purchases. They used LoyaltyLion's integration with Klaviyo to send personalized, targeted emails including win-back messages. Regular automated emails were sent to both engaged and unengaged customers, emphasizing loyalty points and rewards.
4.
Result
In just 12 months, MoxieLash achieved a 3x increase in loyalty program members returning to make a second purchase. Redeeming members purchased 2.75x more frequently per year, and the average number of orders and average spend were both 1.5x higher for loyalty members than non-members. Regular loyalty emails surged the completion of loyalty activities from 21,000 to 160,000.
Keywords
LOYALTY PROGRAM
CUSTOMER RETENTION
REPEAT PURCHASE
PERSONALIZED EMAILS
LOYALTYLION INTEGRATION
KLAVIYO
The Blurbs FAQs
Loyalty Lion hasn't answered their category questions yet.
1.
What types of loyalty programs do you support (points-based, cashback, tiered, subscription, gamification, referral, etc.)?
Loyalty Lion has not completed their Blurbs FAQs
2.
How does your platform integrate with our existing eCommerce system (Shopify, Magento, WooCommerce, Salesforce Commerce Cloud, etc.)?
Loyalty Lion has not completed their Blurbs FAQs
3.
Can customers redeem rewards both online and in-store (if applicable), and do you support omnichannel engagement?
Loyalty Lion has not completed their Blurbs FAQs
4.
How does your platform personalize rewards and offers based on customer behavior and purchase history?
Loyalty Lion has not completed their Blurbs FAQs
5.
Do you support integration with marketing automation tools (Klaviyo, HubSpot, Braze, Iterable, etc.) for loyalty-driven campaigns?
Loyalty Lion has not completed their Blurbs FAQs
6.
How does your platform track and report loyalty program performance (customer retention, redemption rates, CLV impact, etc.)?
Loyalty Lion has not completed their Blurbs FAQs
7.
What fraud prevention measures do you have in place to prevent loyalty abuse?
Loyalty Lion has not completed their Blurbs FAQs
8.
How flexible is your rewards catalog, and can we customize point redemption options (discounts, gift cards, exclusive products, experiential rewards, etc.)?
Loyalty Lion has not completed their Blurbs FAQs
9.
Do you offer customer segmentation and loyalty tiers for VIP and high-value customers?
Loyalty Lion has not completed their Blurbs FAQs
10.
Can your platform integrate with social media and advocacy programs for referral-based rewards?
