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AdQuick
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"Makes billboard advertising simple and trackable."
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🔥 Updated 3 Days Ago
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fa
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BlurbSTAR Case Study
ABC Marketing Solutions & XYZ Data Analytics
Optimized targeting and ROI via new MarTech stack implementation.
45%
45% of businesses see improved targeting accuracy with MarTech.
60%
60% of marketers say MarTech improves efficiency.
1.
Situation
Our marketing team needed to improve the accuracy and effectiveness of our digital advertising campaigns.
2.
Task
We aimed to identify potential MarTech solutions to optimize our targeting and measure the ROI of our ad spend.
3.
Action
We partnered with ABC Marketing Solutions and XYZ Data Analytics to implement a new MarTech stack, integrating CRM, DMP, and DSP platforms.
4.
Result
The implementation led to a 30% increase in ad targeting precision and a 25% boost in campaign ROI within six months.
Keywords
MARTECH
DIGITAL ADVERTISING
CRM
DMP
DSP
ROI
TARGETING PRECISION
AD CAMPAIGNS
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1.
What types of OOH inventory do you offer (digital billboards, static billboards, transit, street furniture, place-based, etc.)?
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2.
Can your platform support programmatic digital out-of-home (pDOOH) buying?
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3.
How does your platform handle audience targeting and measurement?
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4.
Do you provide attribution capabilities to track OOH effectiveness on online conversions?
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5.
How flexible are your campaign durations and minimum spend requirements?
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6.
Can your OOH placements integrate with our digital campaigns (cross-channel sync, retargeting, social amplification)?
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7.
How do you ensure brand safety and premium placements?
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8.
What reporting and analytics do you provide, and how frequently?
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9.
Do you offer creative services or dynamic creative optimization (DCO) for digital OOH?
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10.
Do you have partnerships with specific cities, airports, stadiums, or retail locations?
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