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Elo Touch Solutions

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"They sell touchscreen technology for businesses."

This company provides touchscreen devices and software that help businesses improve customer interaction. They offer solutions like touchscreen monitors, point-of-sale systems, and self-service kiosks. Their technology is designed to work in various settings such as retail stores, restaurants, and healthcare environments.
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Elo Touch Solutions's Website Claims...
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Industry-leading Innovation
Elo Touch Solutions claims that their cutting-edge technology and constant innovation make them stand out in the touchscreen industry.
Tailored Solutions
Elo Touch Solutions claims that they offer customized touchscreen solutions tailored to meet the specific needs of various industries and applications.
Robust Support
Elo Touch Solutions claims that their comprehensive support services, including EloCare℠, ensure optimal performance and longevity of their products.
BlurbSTAR Case Study
Kum & Go & Elo Touch Solutions
Self-ordering kiosks improve sales, customization, and customer satisfaction.
57%
Customers leave with 5-person line.
60%
Would visit more with kiosks.
1.
Situation
Launching new food service program.
→
New made-to-order food program.
→
Essential to enhance customer experience.
→
Targeting multiple markets for rollout.
Kum & Go, a convenience store chain, decided to launch a new made-to-order food program to cater to customer demand for quick, high-quality dining options. This program included the introduction of stackers and bowls available throughout the day. Premium ingredients and quick snack options like grab-and-go burritos were key to this offering. The company aimed to enhance customer experience with efficient service in its Little Rock, AR, and Omaha, NE markets, with plans to expand to Des Moines, IA. The initiative required seamless self-ordering solutions in a busy retail environment.
2.
Task
Implementing efficient self-order kiosks.
→
Deploy intuitive, efficient self-service kiosks.
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Ensure seamless hardware-software integration.
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Aim for scalable, easy management solution.
Kum & Go needed to implement self-service kiosks that allowed customers to easily order and customize their meals. The kiosks were required to be intuitive, ensuring customers could order without long wait times, and needed to handle transactions smoothly. Moreover, the task was to select hardware and software that integrated seamlessly for efficient kitchen communication and order processing. This setup had to be scalable across numerous locations, with an emphasis on day-to-day management ease for the staff. Ensuring customer control over ordering process was a key task.
3.
Action
Selected Elo and Bite technology.
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Elo and Bite were chosen.
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Modular, durable touchscreens implemented.
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Focus on user-friendly engagement.
Kum & Go chose Elo Touch Solutions as the hardware provider with Bite’s custom self-ordering software to meet their needs. Elo's modular 22-inch touchscreen screens were selected for their durability and integration capabilities. The partnership was thoroughly evaluated through a technology RFP process involving several providers. Elo and Bite offered robust, user-friendly interfaces that enhanced customer engagement and allowed for efficient kitchen communication. Additionally, by focusing on a modular design, Kum & Go ensured that their self-service kiosks were flexible and adaptable to future technological updates.
4.
Result
Positive customer and associate feedback.
→
Enhanced customer order control.
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Increase in customized orders.
→
Rise in sales and satisfaction.
The introduction of self-service kiosks resulted in an overwhelmingly positive response from both customers and Kum & Go associates. Customers appreciated the control over their orders and the customization features available, leading to an increase in highly modified orders and reliable upselling. Feedback indicated improved convenience and shorter lines, keeping customer satisfaction high. The company observed a rise in sales and an overall enhanced shopping experience. Associates also embraced the technology, appreciating the opportunities for customer interaction and the support it provided in managing customer demands efficiently.
Keywords
KUM & GO
SELF-SERVICE KIOSKS
ELO TOUCH SOLUTIONS
BITE TECHNOLOGY
MADE-TO-ORDER FOOD
CUSTOMER ENGAGEMENT
RETAIL TECHNOLOGY
CONVENIENCE STORE
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1.
What types of OOH inventory do you offer (digital billboards, static billboards, transit, street furniture, place-based, etc.)?
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2.
Can your platform support programmatic digital out-of-home (pDOOH) buying?
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3.
How does your platform handle audience targeting and measurement?
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4.
Do you provide attribution capabilities to track OOH effectiveness on online conversions?
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5.
How flexible are your campaign durations and minimum spend requirements?
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6.
Can your OOH placements integrate with our digital campaigns (cross-channel sync, retargeting, social amplification)?
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7.
How do you ensure brand safety and premium placements?
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8.
What reporting and analytics do you provide, and how frequently?
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9.
Do you offer creative services or dynamic creative optimization (DCO) for digital OOH?
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10.
Do you have partnerships with specific cities, airports, stadiums, or retail locations?
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Elo Touch Solutions
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