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Walkbase (Stratacache)

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"Manage large-scale digital signs intelligently."

This company excels at managing and deploying digital signs. They handle content and hardware, ensuring your digital displays are always engaging and relevant. They provide customized solutions for various markets, from retail to airports, making sure each customer's experience is top-notch. Their services include managing digital signs, shelf-edge displays, and outdoor digital screens to streamline experiences and boost customer engagement.
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Walkbase (Stratacache)'s Website Claims...
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Scalable global presence
STRATACACHE claims that they have a massive global reach, with 1,200 employees, 26 languages supported, 2.5 million managed devices, 30 offices globally, and 4 million digital signs worldwide.
Specialized industry expertise
STRATACACHE claims that they offer specialized solutions and services tailored for various markets, including retail, QSR, stadiums, airports, and convenience stores, enabling them to redefine customer experiences and drive increased sales and loyalty.
Comprehensive managed services
STRATACACHE claims that their managed services expertise, built over decades of experience, ensures seamless content delivery and hardware support, allowing customers to focus on their mission, brand, and customers.
BlurbSTAR Case Study
Stratacache & Restaurant Chains
Digital signage enhances restaurant operations amidst labor shortages.
30%
Increase in customer satisfaction levels
45%
Improvement in order processing speed
1.
Situation
Restaurants Face Labor Shortages
→
Industry struggles with fewer available workers
→
Pressure on service delivery and customer satisfaction
→
Operational inefficiencies due to lack of staff
The restaurant industry is facing significant challenges due to widespread labor shortages. This is affecting their ability to deliver quality service and maintain customer satisfaction levels. As fewer employees are available to manage day-to-day operations, restaurants need to adopt innovative solutions to address these constraints. A major issue is the inefficiency in managing orders and customer communications with a diminished workforce. Consequently, there's a pressing need to find effective methods to streamline operations while ensuring an excellent customer experience.
2.
Task
Implement Technology Solutions Efficiently
→
Adopt relevant technology to overcome staff shortages
→
Ensure seamless integration with existing systems
→
Train staff to effectively utilize new tools
Restaurants need to implement technology solutions to minimize labor shortage impacts, ensuring seamless service delivery. They aim to integrate systems like digital and preview menu boards, automated systems, and digital shelf edge displays to enhance operational efficiency. The task involves selecting the right digital tools that align with restaurant operational needs and effectively training staff to maximize these tools' potential. Ultimately, the goal is to maintain customer satisfaction and streamline operations despite human resource constraints.
3.
Action
Deploy Digital Signage Solutions
→
Collaborative solution deployment with restaurant chains
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Integration of interactive digital menu boards
→
Installation of digital shelf edge displays
Stratacache collaborated with restaurant chains to implement advanced digital signage solutions to offset labor shortages. This involved installing digital menu boards and automated systems to streamline order processing and reduce wait times. These technologies allow for real-time updates and provide customers with interactive experiences, thereby enhancing satisfaction. The deployment also included digital shelf edge displays to manage inventory efficiently and improve promotional activities directly at the point of purchase.
4.
Result
Efficiency Boosts Customer Satisfaction
→
Reduced order processing time and wait times
→
Positive impact on customer interactions
→
Operational efficiency led to increased sales
The implementation of digital signage solutions resulted in significant improvements in restaurant operations. Orders were processed more quickly, and customers experienced reduced wait times, leading to higher satisfaction levels. Labor shortages' impact was notably minimized, allowing staff to focus on personalized customer interactions. Overall, the technology integration not only enhanced operational efficiency but also contributed to increased sales and customer retention.
Keywords
DIGITAL SIGNAGE SOLUTIONS
RESTAURANT EXPERIENCE
MENU BOARDS
AUTOMATED SYSTEMS
LABOR SHORTAGES
OPERATIONAL EFFICIENCY
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1.
What types of OOH inventory do you offer (digital billboards, static billboards, transit, street furniture, place-based, etc.)?
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2.
Can your platform support programmatic digital out-of-home (pDOOH) buying?
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3.
How does your platform handle audience targeting and measurement?
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4.
Do you provide attribution capabilities to track OOH effectiveness on online conversions?
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5.
How flexible are your campaign durations and minimum spend requirements?
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6.
Can your OOH placements integrate with our digital campaigns (cross-channel sync, retargeting, social amplification)?
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7.
How do you ensure brand safety and premium placements?
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8.
What reporting and analytics do you provide, and how frequently?
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9.
Do you offer creative services or dynamic creative optimization (DCO) for digital OOH?
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10.
Do you have partnerships with specific cities, airports, stadiums, or retail locations?
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Walkbase (Stratacache)
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